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	<title>ICM Registry</title>
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		<title>Porn Rivals Make Nice After Antitrust Fight</title>
		<link>http://pww.icmregistry.com/press/porn-rivals-make-nice-after-antitrust-fight/</link>
		<comments>http://pww.icmregistry.com/press/porn-rivals-make-nice-after-antitrust-fight/#comments</comments>
		<pubDate>Thu, 02 May 2013 18:06:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://pww.icmregistry.com/press/?p=1873</guid>
		<description><![CDATA[Porn Rivals Make Nice After Antitrust Fight May 2, 2013 It’s not quite make-up sex, but two of the more prominent names in the pornography business have announced an amicable end to their bitter legal fight. The truce follows the &#8230; <a href="/press/porn-rivals-make-nice-after-antitrust-fight/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.businessweek.com/articles/2013-05-02/porn-rivals-make-nice-after-antitrust-fight" target="_blank">
<div style="width:375px; overflow:hidden; float:left;"><img src="/press/wp-content/uploads/2013/04/Screen-shot-2013-04-17-at-4.01.44-PM.png" alt="" width="311" height="87" style="padding-bottom:60px;" /></div>
<p></a><a href="http://www.businessweek.com/articles/2013-05-02/porn-rivals-make-nice-after-antitrust-fight"> Porn Rivals Make Nice After Antitrust Fight</a><br />
<span style="color: #888888;">May 2, 2013</span></p>
<p><span style="color: #888888;">It’s not quite make-up sex, but two of the more prominent names in the pornography business have announced an amicable end to their bitter legal fight. The truce follows the arrest on tax charges of the head of one of the combatants.</span></p>
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		</item>
		<item>
		<title>Unprecedented Prices for New .XXX Registrations</title>
		<link>http://pww.icmregistry.com/press/unprecedented-prices-for-new-xxx-registrations-2/</link>
		<comments>http://pww.icmregistry.com/press/unprecedented-prices-for-new-xxx-registrations-2/#comments</comments>
		<pubDate>Wed, 01 May 2013 17:07:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://pww.icmregistry.com/press/?p=1860</guid>
		<description><![CDATA[Unprecedented Prices for New .XXX Registrations May 1, 2013 ICM Registry, the registry operator for the .XXX top-level domain (TLD) for online adult entertainment, announced that new .XXX domain registrations created from May 1 through May 31, 2013 will be &#8230; <a href="/press/unprecedented-prices-for-new-xxx-registrations-2/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://online.wsj.com/article/PR-CO-20130501-906986.html?mod=googlenews_wsj" target="_blank">
<div style="width:375px; overflow:hidden; float:left;"><img src="/press/wp-content/uploads/2013/05/wsj.png" alt="" width="311" height="87" style="padding-bottom:60px;" /></div>
<p></a><a href="http://online.wsj.com/article/PR-CO-20130501-906986.html?mod=googlenews_wsj"> Unprecedented Prices for New .XXX Registrations</a><br />
<span style="color: #888888;">May 1, 2013</span></p>
<p><span style="color: #888888;">ICM Registry, the registry operator for the .XXX top-level domain (TLD) for online adult entertainment, announced that new .XXX domain registrations created from May 1 through May 31, 2013 will be available at .COM prices.</span></p>
]]></content:encoded>
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		</item>
		<item>
		<title>Manwin, ICM Registry Ink Settlement Deal</title>
		<link>http://pww.icmregistry.com/press/manwin-icm-registry-ink-settlement-deal/</link>
		<comments>http://pww.icmregistry.com/press/manwin-icm-registry-ink-settlement-deal/#comments</comments>
		<pubDate>Wed, 01 May 2013 17:00:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://pww.icmregistry.com/press/?p=1854</guid>
		<description><![CDATA[Manwin, ICM Registry Ink Settlement Deal May 1, 2013 Manwin and ICM Registry jointly announced today that they have settled their legal disputes with an agreement made public.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.xbiz.com/news/162247" target="_blank">
<div style="width:375px; overflow:hidden; float:left;"><img src="/press/wp-content/uploads/2011/10/xbiz_logo1.gif" alt="" width="311" height="87" style="padding-bottom:60px;" /></div>
<p></a><a href="http://www.xbiz.com/news/162247"> Manwin, ICM Registry Ink Settlement Deal</a><br />
<span style="color: #888888;">May 1, 2013</span></p>
<p><span style="color: #888888;">Manwin and ICM Registry jointly announced today that they have settled their legal disputes with an agreement made public.</span></p>
]]></content:encoded>
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		</item>
		<item>
		<title>Unprecedented Prices for New .XXX Registrations</title>
		<link>http://pww.icmregistry.com/press/unprecedented-prices-for-new-xxx-registrations/</link>
		<comments>http://pww.icmregistry.com/press/unprecedented-prices-for-new-xxx-registrations/#comments</comments>
		<pubDate>Wed, 01 May 2013 14:13:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Press Releases]]></category>

		<guid isPermaLink="false">http://pww.icmregistry.com/press/?p=1840</guid>
		<description><![CDATA[During this limited time only, registrants can lock in prices, as low as $ 8.99 for up to 10 years. &#160; Palm Beach Gardens FL (May 1, 2013) &#8211; ICM Registry, the registry operator for the .XXX top level domain &#8230; <a href="/press/unprecedented-prices-for-new-xxx-registrations/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><i>During this limited time only, registrants can lock in prices, as low as $ 8.99 for up to 10 years.</i><br />
&nbsp;</p>
<p><strong>Palm Beach Gardens FL (May 1, 2013)</strong> &#8211; <a title="ICM Registry" href="http://www.icmregistry.com">ICM Registry</a>, the registry operator for the .XXX top level domain (TLD) for online adult entertainment, announced that new .XXX domain registrations created from May 1 through May 31, 2013 will be available at .COM prices.<span id="more-1840"></span><br />
&nbsp;</p>
<p>During this limited time only, registrants can lock in prices, as low as $ 8.99 for up to 10 years.<br />
&nbsp;</p>
<p>Customers looking to take advantage of this limited promotional offer, should contact their usual registrar or one of the many participating registrars at <a title="www.icmregistry.com/buy" href="http://www.icmregistry.com/buy">www.icmregistry.com/buy</a>.<br />
&nbsp;</p>
<p>“With both <a title="Search.xxx" href="http://www.search.xxx">Search.xxx</a> and <a title="XXX.XXX" href="http://www.xxx.xxx">XXX.XXX</a> showcasing and driving traffic to developed .XXX sites, together with the recent launch of the <a title="Search.xxx ad platform" href="http://www.icmregistry.com/adprogram/">Search.xxx ad platform</a>, there is a growing awareness of the value of the .XXX domain,” said CEO of ICM Registry, Stuart Lawley.<br />
&nbsp;</p>
<p>ICM is also making significant moves to protect .XXX participants with its recent applications to operate three additional adult entertainment-related TLDs — .SEX, .PORN and .ADULT. If awarded these new TLDs, ICM Registry will offer an unprecedented <a title="“grandfathering” clause" href="http://www.icmregistry.com/grandfathering/">“grandfathering”</a> clause and will automatically reserve matching names at no additional cost to those who already have .XXX domains. .XXX registrants can chose to do nothing and the matching names will never be released under the new TLD suffixes. If however, registrants choose to register the new names for use, there will be a nominal fee. This means .XXX domain holders can potentially quadruple their exposure and the value of their holdings, while brand and trademark holders who own or have reserved .XXX domain names are automatically protected and will not have to register or reserve those names in the new TLDs.<br />
&nbsp;</p>
<p>Each .XXX website is malware scanned to protect both website operators and consumers. Every .XXX site also comes with a MetaCert electronic Family Safety label making it easier for users, organizations and parents to adjust their browser settings to restrict access to websites that are clearly labeled as potentially adult oriented content.<br />
&nbsp;</p>
<p>“Our goal is to serve the adult industry by continually creating new initiatives and platforms that increase the inherent value of each .XXX website,” said Lawley.<br />
&nbsp;</p>
<p>&nbsp;<br />
&nbsp;</p>
<p><b>More on ICM Registry</b><br />
&nbsp;<br />
<a title="ICM Registry" href="http://www.icmregistry.com/">ICM Registry</a>, headquartered in Palm Beach Gardens, Florida, is the registry operator for the .XXX sponsored top-level domain as approved by ICANN in 2011.  ICM Registry provides the management and supporting infrastructure for this extension offered via registrars around the world.</p>
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		</item>
		<item>
		<title>ICM Registry: .Sex, .Porn, .Adult Bound for Approval</title>
		<link>http://pww.icmregistry.com/press/icm-registry-sex-porn-adult-bound-for-approval/</link>
		<comments>http://pww.icmregistry.com/press/icm-registry-sex-porn-adult-bound-for-approval/#comments</comments>
		<pubDate>Mon, 15 Apr 2013 19:50:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://pww.icmregistry.com/press/?p=1838</guid>
		<description><![CDATA[ICM Registry: .Sex, .Porn, .Adult Bound for Approval April 15, 2013 ICM Registry&#8217;s applications for .sex, .porn and .adult are bound for approval now that the objection period for generic TLDs is closed, said Stuart Lawley, who runs the company&#8217;s &#8230; <a href="/press/icm-registry-sex-porn-adult-bound-for-approval/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://newswire.xbiz.com/view.php?id=161700" target="_blank">
<div style="width:375px; overflow:hidden; float:left;"><img src="/press/wp-content/uploads/2011/10/xbiz_logo1.gif" alt="" width="311" height="87" style="padding-bottom:60px;" /></div>
<p></a><a href="http://newswire.xbiz.com/view.php?id=161700"> ICM Registry: .Sex, .Porn, .Adult Bound for Approval </a><br />
<span style="color: #888888;">April 15, 2013</span></p>
<p><span style="color: #888888;">ICM Registry&#8217;s applications for .sex, .porn and .adult are bound for approval now that the objection period for generic TLDs is closed, said Stuart Lawley, who runs the company&#8217;s .XXX registry as president.</span></p>
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		</item>
		<item>
		<title>Harvard.xxx a Brand Cautionary Tale as Web Adds New Names</title>
		<link>http://pww.icmregistry.com/press/harvard-xxx-a-brand-cautionary-tale-as-web-adds-new-names/</link>
		<comments>http://pww.icmregistry.com/press/harvard-xxx-a-brand-cautionary-tale-as-web-adds-new-names/#comments</comments>
		<pubDate>Mon, 15 Apr 2013 19:39:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://pww.icmregistry.com/press/?p=1835</guid>
		<description><![CDATA[Harvard.xxx a Brand Cautionary Tale as Web Adds New Names April 15, 2013 Harvard University paid as much as $299 to register the last time the World Wide Web’s global overseer added a domain name to familiar ones including .com &#8230; <a href="/press/harvard-xxx-a-brand-cautionary-tale-as-web-adds-new-names/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.businessweek.com/news/2013-04-15/harvard-dot-xxx-a-brand-cautionary-tale-as-web-adds-new-names" target="_blank">
<div style="width:375px; overflow:hidden; float:left;"><img src="/press/wp-content/uploads/2013/04/Screen-shot-2013-04-17-at-4.01.44-PM.png" alt="" width="311" height="87" style="padding-bottom:60px;" /></div>
<p></a><a href="http://www.businessweek.com/news/2013-04-15/harvard-dot-xxx-a-brand-cautionary-tale-as-web-adds-new-names"> Harvard.xxx a Brand Cautionary Tale as Web Adds New Names </a><br />
<span style="color: #888888;">April 15, 2013</span></p>
<p><span style="color: #888888;">Harvard University paid as much as $299 to register the last time the World Wide Web’s global overseer added a domain name to familiar ones including .com and .net. Rather than seeking a new opportunity, it signed up to keep harvard.xxx from being used as a porn site.</span></p>
]]></content:encoded>
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		</item>
		<item>
		<title>ICM Registry Secures additional $185,000 Order For Premium .XXX Domains from IRIS</title>
		<link>http://pww.icmregistry.com/press/icm-registry-secures-additional-185000-order-for-premium-xxx-domains-from-iris/</link>
		<comments>http://pww.icmregistry.com/press/icm-registry-secures-additional-185000-order-for-premium-xxx-domains-from-iris/#comments</comments>
		<pubDate>Thu, 14 Feb 2013 19:09:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Press Releases]]></category>

		<guid isPermaLink="false">http://pww.icmregistry.com/press/?p=1828</guid>
		<description><![CDATA[Second Order for targeted premium domains due to the growing popularity of .XXX &#160; Palm Beach Gardens, FL (February 14, 2013) &#8211; ICM Registry, the registry operator for the .XXX top-level domain (TLD) for online adult entertainment, today announced IRIS &#8230; <a href="/press/icm-registry-secures-additional-185000-order-for-premium-xxx-domains-from-iris/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><i>Second Order for targeted premium domains due to the growing popularity of .XXX</i><br />
&nbsp;</p>
<p><strong>Palm Beach Gardens, FL (February 14, 2013)</strong> &#8211; <a title="ICM Registry" href="http://www.icmregistry.com">ICM Registry</a>, the registry operator for the .XXX top-level domain (TLD) for online adult entertainment, today announced IRIS SARL, based in Luxembourg, has secured an additional 25 Premium Domains in a deal worth $185,000.  This is the second significant order from IRIS who previously acquired $650,000 of premium Names back in September 2012.<span id="more-1828"></span><br />
&nbsp;</p>
<p>The new .XXX names, include singles.xxx, sexvideos.xxx, adultchat.xxx and many more popular niche sectors of the adult market.<br />
&nbsp;</p>
<p>The Chairman of IRIS commented, &#8220;We have spent several months analyzing the key adult search terms with our SEO experts and have chosen a further 25 Premium XXX names that are highly popular adult search terms. In addition, the recent changes by Google have seen a dramatic increase in traffic to our other .XXX sites and this is without doubt, a solid investment in the future.”<br />
&nbsp;</p>
<p>Steve Winyard, ICM Registry Vice President, added, “IRIS has been diligent in their approach to launching their initial sites and have some leading technology and ideas which will make a huge impact when launched. We are once again delighted with this further investment, and will work to support them and introduce them to the very best partners we know, to help them achieve their goals.”<br />
&nbsp;</p>
<p>&nbsp;<br />
&nbsp;<br />
<b>About IRIS</b><br />
&nbsp;<br />
A Luxembourg Based company, heavily funded, with highly experienced and successful entrepreneurs who are developing many leading adult and social themed destinations, using .XXX.<br />
&nbsp;<br />
<b>More on ICM Registry</b><br />
&nbsp;<br />
<a title="ICM Registry" href="http://www.icmregistry.com/">ICM Registry</a>, headquartered in Palm Beach Gardens, Florida, is the registry operator for the .XXX sponsored top-level domain as approved by ICANN in 2011.  ICM Registry provides the management and supporting infrastructure for this extension offered via registrars around the world.</p>
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		<item>
		<title>ICM Announces the Sale of Mobile.xxx</title>
		<link>http://pww.icmregistry.com/press/icm-announces-the-sale-of-mobile-xxx/</link>
		<comments>http://pww.icmregistry.com/press/icm-announces-the-sale-of-mobile-xxx/#comments</comments>
		<pubDate>Mon, 04 Feb 2013 18:45:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Press Releases]]></category>

		<guid isPermaLink="false">http://pww.icmregistry.com/press/?p=1822</guid>
		<description><![CDATA[As Mobile Device Access to Adult Entertainment Soars, ICM Registry and SexGoesMobile Announce $160,000 Internet Domain sale &#160; Palm Beach Gardens, FL (February 4, 2013) &#8211; With the increasing growth of accessibility to adult entertainment on hand held devices, one &#8230; <a href="/press/icm-announces-the-sale-of-mobile-xxx/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><i>As Mobile Device Access to Adult Entertainment Soars, ICM Registry and SexGoesMobile Announce $160,000 Internet Domain sale</i><br />
&nbsp;</p>
<p><strong>Palm Beach Gardens, FL (February 4, 2013)</strong> &#8211; With the increasing growth of accessibility to adult entertainment on hand held devices, one of the most valuable, industry-specific and targeted domain names has been acquired by European mobile experts SGM Media GmbH, the “SexGoesMobile” company.<span id="more-1822"></span><br />
&nbsp;</p>
<p>The announcement from ICM Registry, the operators of the .XXX top-level domain, highlighted Bremen, Germany-based SGM Media’s commitment to invest significant time and resources into developing Mobile.xxx into a destination for accessing adult entertainment.  Mobile.xxx, which SGM acquired for $160,000, will provide live cams, video, and dating in 10 languages, among other adult-oriented content. The site will be dedicated to providing the first all-encompassing .XXX destination for mobile devices.<br />
&nbsp;</p>
<p>Mobile.xxx owner, SGM Media, has also acquired 350 additional .xxx domains for its affiliate network.<br />
&nbsp;</p>
<p>Of the last 5 million visits to ICM Registry’s <a title="Search.xxx" href="http://www.search.xxx">Search.xxx</a> search engine, 18% were from mobile devices and “mobile” is proving to be an increasing popular search term.<br />
&nbsp;</p>
<p>“The growth in consuming online adult entertainment from mobile devices has been extraordinary, and this project to develop an exceptional domain will allow us to create a site that will capture the ever increasing opportunities in the .XXX world,” said Andy Wullmer, CEO of SGM Media. “Search engines such as Google are de ranking adult-related results to filter out content. Aligning with ICM’s search engine <a title="Search.xxx" href="http://www.search.xxx">Search.xxx</a> is helping us meet the consumer’s demand for simple, efficient ways to find and enjoy online adult content on mobile devices.”<br />
&nbsp;</p>
<p>Steve Winyard, Vice President of ICM Registry said the work the company is doing with SGM is a significant indicator of the rapid and continual growth of mobile devices. Winyard said SGM is now part of an increasing number of major names in the adult industry that are adopting .XXX.<br />
&nbsp;</p>
<p>“SGM Media is one of the leading mobile companies in the world and their recognition of .XXX shows the global acceptance, popularity, reputation, and potential of the .XXX domain. We will work closely with them on this project to help build a groundswell of attention among appropriate audience.” Winyard said.<br />
&nbsp;</p>
<p>&nbsp;<br />
&nbsp;<br />
<b>About SGM-Media GmbH</b><br />
&nbsp;<br />
<a title="SexGoesMobile.com" href="http://www.SexGoesMobile.com">SexGoesMobile.com</a> started in 2006 as the first German Mobile Affiliate Program, with Video Portals and Live-cams. The first countries with good revenue and perfect mobile billing were Germany, Austria and Switzerland. Since 2010 SGM expanded its reach and provides more than 70 countries with mobile solutions.<br />
2011 GFY Award: “Best Mobile Company”<br />
2011 YNOT Award: “Best Mobile Services Provider”<br />
2012 XBIZ: nominated as “Best Mobile Company”2012 GFY Award: “Best Mobile Company”<br />
2012 YNOT Award: “Best Mobile Affiliate Program”<br />
&nbsp;<br />
<b>More on Search.xxx</b><br />
&nbsp;<br />
<a title="Search.xxx" href="http://www.search.xxx">Search.xxx</a> offers a clean user interface and intuitive keyword searches. <a title="Search.xxx" href="http://www.search.xxx">Search.xxx</a> uses the same technology as usual mainstream search engines but is for adult content only. <a title="Search.xxx" href="http://www.search.xxx">Search.xxx</a> allows you to set your language preference and your sexual orientation preference, as well as to control the “look and feel” of your style preference.” Additionally the service offers 50 pre-set categories and selections already figured out based on popular surfing habits. Recent enhancements allow users to search specifically for videos, still images, cam sites, stores, DVDs and more, making Search.xxx an experience totally focused on delivering exactly the adult entertainment users want: quickly, discreetly and easily.<br />
&nbsp;<br />
<b>More on ICM Registry</b><br />
&nbsp;<br />
<a title="ICM Registry" href="http://www.icmregistry.com/">ICM Registry</a>, headquartered in Palm Beach Gardens, Florida, is the registry operator for the .XXX sponsored top-level domain as approved by ICANN in 2011.  ICM Registry provides the management and supporting infrastructure for this extension offered via registrars around the world.</p>
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		<item>
		<title>SexGoesMobile Purchases Mobile.xxx Domain Name</title>
		<link>http://pww.icmregistry.com/press/sexgoesmobile-purchases-mobile-xxx-domain-name/</link>
		<comments>http://pww.icmregistry.com/press/sexgoesmobile-purchases-mobile-xxx-domain-name/#comments</comments>
		<pubDate>Mon, 04 Feb 2013 15:52:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://pww.icmregistry.com/press/?p=1795</guid>
		<description><![CDATA[SexGoesMobile Purchases Mobile.xxx Domain Name February 4, 2013 SexGoesMobile has acquired the domain name Mobile.xxx to provide live cams, video and dating in 10 languages. The site will be dedicated to providing the first all-encompassing .XXX destination for mobile devices, &#8230; <a href="/press/sexgoesmobile-purchases-mobile-xxx-domain-name/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.xbiz.com/news/159090" target="_blank">
<div style="width:375px; overflow:hidden; float:left;"><img src="/press/wp-content/uploads/2011/10/xbiz_logo1.gif" alt="" width="311" height="87" style="padding-bottom:60px;" /></div>
<p></a><a href="http://www.xbiz.com/news/159090"> SexGoesMobile Purchases Mobile.xxx Domain Name </a><br />
<span style="color: #888888;">February 4, 2013</span></p>
<p><span style="color: #888888;">SexGoesMobile has acquired the domain name Mobile.xxx to provide live cams, video and dating in 10 languages. The site will be dedicated to providing the first all-encompassing .XXX destination for mobile devices, according to .XXX operator ICM Registry, which disclosed the deal Monday.</span></p>
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		<title>Porn Search Solved with XXX Workaround</title>
		<link>http://pww.icmregistry.com/press/porn-search-solved-with-xxx-workaround/</link>
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		<pubDate>Fri, 14 Dec 2012 14:51:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Press Releases]]></category>

		<guid isPermaLink="false">http://pww.icmregistry.com/press/?p=1774</guid>
		<description><![CDATA[ICM Gives Consumers What They Want with Reminder That XXX is All One Needs .XXX Sites given major boost by Algorithm Change. &#160; Palm Beach Gardens, FL (December 14, 2012) &#8211; As the Internet reels over Google’s decision to purposefully &#8230; <a href="/press/porn-search-solved-with-xxx-workaround/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><i>ICM Gives Consumers What They Want with Reminder That XXX is All One Needs<br />
.XXX Sites given major boost by Algorithm Change.</i><br />
&nbsp;</p>
<p><strong>Palm Beach Gardens, FL (December 14, 2012)</strong> &#8211; As the Internet reels over Google’s decision to purposefully make explicit images harder for the consumer to find, <a title="ICM Registry" href="http://www.icmregistry.com/">ICM Registry</a> is delivering assurance that the porn-browsing public can still get all they want by adding three small letters to their search queries.<span id="more-1774"></span><br />
&nbsp;</p>
<p>The advice, which is available for appropriate audiences, is that one can simply type a description of whatever porn one wants into any search bar followed by the letters “XXX.” Results are instant and on target. For example, if one is looking for adult content that includes a mainstream generic word like “Toys,” simply enter the search term “Toys XXX” and problem solved. The same search works for those who prefer other search engines too; try “Gay xxx,” “Shemales xxx,” or “Orgasms xxx” in virtually any search engine. Of course age appropriate Internet users can best and most quickly find adult content through ICM’s <a title="Search.xxx" href="http://www.search.xxx">Search.xxx</a> dedicated porn search engine too, without using the “XXX” trick.<br />
&nbsp;</p>
<p>This tip is being offered to the public by <a title="ICM Registry" href="http://www.icmregistry.com/">ICM Registry</a>, the owners and operators of the .XXX domain, in the wake of the Internet&#8217;s uproar surrounding Google’s decision to censor explicit images in their image search engine.<br />
&nbsp;</p>
<p>“Our existing customers are already reporting increased traffic to their sites from Google as a result of the algorithm changes and the advice given by publications like ZDNET to append the XXX letters.  Indeed our own search engine www.search.xxx has seen an almost 50% increase in traffic in the last 24 hours” Stuart Lawley, CEO of <a title="ICM Registry" href="http://www.icmregistry.com/">ICM Registry</a>.<br />
&nbsp;</p>
<p>“We need to deliver peace of mind for Internet users worldwide that the adult content they have come to enjoy will forever be searchable and available,” said Lawley. “The Internet’s outpouring of grief over a potential future without online adult content has reinforced the purpose and usefulness of the work being done by the dedicated men and women of <a title="ICM Registry" href="http://www.icmregistry.com/">ICM Registry</a>, who are devoted to building appropriate destinations for adult consumers who are looking for adult content.”<br />
&nbsp;</p>
<p>Lawley added that Google’s development should be welcomed as no more than a signal that the Internet is simply changing into a more targeted community where people can easily find what they are looking for &#8211; including the porn-searching consumer.<br />
&nbsp;</p>
<p>“The effective de-ranking of adult content in an attempt to prevent inadvertent exposure to adult content is a trend we have seen in recent months by the major search engines,” Lawley said. “New top-level domains such as .XXX are making it easier for consumers to find exactly what they want while at the same time  making it easy for those wishing to avoid such content.  This is all about giving the consumer what they want and expect without surprises.”<br />
&nbsp;</p>
<p>.XXX domains were launched by <a title="ICM Registry" href="http://www.icmregistry.com/">ICM Registry</a> in December 2011 to function as a responsible alternative domain for sites that offer adult entertainment content and services.  From the beginning, all .XXX sites were appropriately labeled and McAfee Malware scanned to give users a clear, advanced indication of a site’s likely content.<br />
&nbsp;</p>
<p> “.XXX addresses the unique needs of the online adult entertainment industry by giving it an address to demonstrate responsible self-regulation,” Lawley said. “The positive response has been overwhelming as consumers and the adult entertainment providers enjoy the benefits and infinite possibilities of the new TLD program.”<br />
&nbsp;</p>
<p>.XXX sites are the only domains in the world to benefit from daily malware scanning as a standard, which makes .XXX sites among the safest on the Internet. Further, each comes with a MetaCert electronic Family Safety label, making it easier for users, organizations and parents to adjust their browser settings to restrict access to websites that are clearly labeled as potentially adult-oriented content.<br />
&nbsp;</p>
<p>&nbsp;<br />
&nbsp;<br />
<b>More on Search.xxx</b><br />
&nbsp;<br />
<a title="Search.xxx" href="http://www.search.xxx">Search.xxx</a> offers a clean user interface and intuitive keyword searches. <a title="Search.xxx" href="http://www.search.xxx">Search.xxx</a> uses the same technology as usual mainstream search engines but is for adult content only. <a title="Search.xxx" href="http://www.search.xxx">Search.xxx</a> allows you to set your language preference and your sexual orientation preference, as well as to control the “look and feel” of your style preference.” Additionally the service offers 50 pre-set categories and selections already figured out based on popular surfing habits. Recent enhancements allow users to search specifically for videos, still images, cam sites, stores, DVDs and more, making Search.xxx an experience totally focused on delivering exactly the adult entertainment users want: quickly, discreetly and easily.<br />
&nbsp;<br />
<b>More on ICM Registry</b><br />
&nbsp;<br />
<a title="ICM Registry" href="http://www.icmregistry.com/">ICM Registry</a>, headquartered in Palm Beach Gardens, Florida, is the registry operator for the .XXX sponsored top-level domain as approved by ICANN in 2011.  ICM Registry provides the management and supporting infrastructure for this extension offered via registrars around the world.</p>
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